Exhibition & Sales Manager
- 3 days ago
- 2 min read
Location: Gurgaon | Job: Full Time | Industry: Management Consulting | Experience: 5-9 years
The Exhibition Manager will lead end-to-end planning, sales coordination, and execution of exhibitions and events. This role requires strong strategic thinking, exhibitor and sponsor management, vendor coordination, budgeting, and seamless on-ground execution to deliver high-quality exhibition experiences along with exhibition and sponsor sales.
Key Responsibilities
Exhibition Strategy & Planning
Develop overall exhibition strategy, floor plans, and participation models
Drive exhibitor acquisition in coordination with sales and partnerships teams
Define exhibitor packages, pricing, and value propositions
Prepare detailed project plans, timelines, and budgets
Exhibitor & Sponsor Management
Manage relationships with exhibitors, sponsors, and key partners
Ensure timely onboarding, contracts, and deliverables from exhibitors
Act as the primary point of contact for key exhibitors and sponsors
Handle escalations and ensure high satisfaction levels
Exhibition Sales
Drive exhibitor and sponsorship sales by acquiring new clients and managing existing accounts
Sell exhibition stalls, sponsorships, and branding opportunities
Identify, pitch, and close exhibitors and partners
Build and manage strong relationships with corporate clients
Achieve revenue targets through proactive sales outreach
Maintain sales pipeline, CRM updates, and reporting
Financial & Commercial Management
Ensure compliance with contracts, invoices, and financial processes
On-Ground Execution & Leadership
Lead the exhibition operations team during setup and event days
Ensure adherence to safety, compliance, and venue guidelines
Troubleshoot operational challenges in real time
Maintain high standards of branding, layout, and visitor experience
Post-Event Review & Reporting
Conduct post-event analysis and exhibitor feedback reviews
Prepare detailed reports on performance, revenue, and insights
Recommend process improvements for future exhibitions
Skills & Competencies
Strong leadership and team management capabilities
Excellent stakeholder, vendor, and negotiation skills
Proven ability to manage large budgets and multiple workstreams
Exceptional planning, problem-solving, and decision-making skills
Strong communication and presentation skills
High attention to detail and execution excellence
Preferred Qualifications
Graduate/Postgraduate in Event Management, Marketing, Business, or related field
Experience managing large-scale B2B exhibitions or conferences
Willingness to travel and work extended hours during events